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Content & Events
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Events
Campaign optimization
Native advertising
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Events
Campaign optimization
Native advertising
Mobile trends
User Acquisition
Category
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1/8/2024
Decoding Search Arbitrage: A Comprehensive Guide for Digital Marketers
Campaign optimization
13/12/2023
How to Calculate View-Through Conversions Accurately
Campaign optimization
14/11/2023
Understanding the Advertising Waterfall in Mobile Marketing
Campaign optimization
26/10/2023
What is View-Through Attribution (VTA) and Why is it Needed to Advertise on Many DSPs?
Campaign optimization
10/10/2023
Leveraging Behavioral Analytics for User Acquisition in Mobile Apps
Campaign optimization
22/9/2023
What Are Deep Links and How to Use Them in My App?
Campaign optimization
19/9/2023
7 Simple Tips to Increase Mobile Ad Revenue
Campaign optimization
19/9/2023
How to deal with mobile ad revenue decline: a detailed analysis
Campaign optimization
5/9/2023
Demystifying Traffic Analysis: A Must-Read Guide for Marketers
Campaign optimization
25/8/2023
The Role of SSP Advertising
Campaign optimization
17/8/2023
Ad Fraud in Mobile Marketing: Identifying and Overcoming Challenges
Campaign optimization
17/8/2023
Mobile App Retargeting Strategies for Improved User Engagement
Campaign optimization
15/8/2023
Contextual audiences with DSPs and Ad Networks in the iOS and Privacy Sandbox Future
Campaign optimization
10/8/2023
Exploring the Pros and Cons of Programmatic Advertising vs Direct Offers
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