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The Rise of Programmatic: 160M Users Engaging with Full-Screen Ads
Mobile trends
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6/3/2025
Campaign optimization
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1/8/2023
SKAdNetwork (SKAN): Apple's Privacy-First Advertising Solution for iOS
User Acquisition
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31/7/2023
How to Analyze App User Churn
User Acquisition
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31/7/2023
Mobile adtech for modern marketers: everything you need to know
Mobile trends
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31/7/2023
Privacy Manifests: A New Era for Transparency and Control
Native advertising
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18/7/2023
Leveraging AI and Machine Learning for User Retention
User Acquisition
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6/7/2023
10 Unconventional User Acquisition Tactics That Skyrocketed Our Growth
Mobile trends
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1/1/1970
SKAN & Privacy Sandbox: Your comprehensive guide
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A Timeline of Apple's Privacy Changes in Safari and iOS: An Infographic
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Creating Effective Lookalike Audiences for Mobile App Marketing
Load more
Mobile trends
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5
5
16/1/2024
New Z2A Digital branding: the journey
Mobile trends
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30/10/2023
What Are Rewarded Video Ads? A Comprehensive Guide
Mobile trends
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12/10/2023
Ensuring Transparency in Mobile Ad Tech (and How to Choose an Agency that Values Transparency)
Mobile trends
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22/9/2023
What Are Data Clean Rooms and When Should You Use Them?
Mobile trends
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7/9/2023
The Top 11 Mobile Marketing Books Every User Acquisition Specialist Should Read
Mobile trends
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5/9/2023
Unraveling the Layers of Meta's Aggregated Event Measurement: A Guide to Implementation Across Top MMPs
Mobile trends
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5/9/2023
Cracking the Code of Japan's "Reset Marathon": A Guide for User Acquisition Managers
Mobile trends
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17/8/2023
The Evolution of User Experience (UX) in Mobile Advertising
Mobile trends
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15/8/2023
Using AI to Craft Mobile Ad Creatives: A Comprehensive Guide
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